How your competitor uses Cloud Computing to accelerate growth

If your business is on the fence about migrating to the cloud, then it needs to make the right decision quickly. Cloud computing is becoming the gold standard for businesses that seek to gain greater efficiency, improve customer relationships, and enhance inter-connectivity throughout the enterprise. In addition, it is a great way for such companies to gain a huge competitive advantage over other players in the industry. This is why the cloud market in India is currently projected at $3.5 billion.

The competitive advantage that is presented by cloud computing lies in the operational changes that the business is able to establish as a result of migrating to the cloud. If your business is concerned about security, costs, and control associated with cloud setup, it should seek comfort in knowing that the benefits far outweigh the initial startup costs. Incorporating managed services to help with cloud implementation can further enable your business to enjoy AWS cloud benefits.

If you’re not currently on the cloud, here’s how your competitors are gaining a head start.

Reducing costs

Your competitors are able to accelerate the growth of their businesses due to the reduced operational costs that they are incurring via the cloud. When a business migrates to the cloud, it no longer has to maintain costly on-premises equipment.

Therefore, costs associated with purchasing servers, storage equipment, and other hardware are eliminated.

In addition, costs associated with the IT department (such as support, data security, and maintenance) are also greatly reduced as a result of implementing cloud services. Your competitors can minimize on in-house operational costs and focus on accelerating growth.

Let’s take an example of the Indian company iResearch Services. When they first started operating in 2008, they maintained all their data in-house. As a research company providing business intelligence to global clients such as Forrester, they naturally had a lot of data to store, manage and analyze in-house. As a result, they constantly struggled with crushed servers, corrupted files, and missing emails.

Due to these setbacks, Founder and Director Yogesh Shah decided to move their operations to the cloud. This move has boosted productivity for the company and reduced storage and backup costs by 15%.

Obtaining better flexibility

Cloud computing is making your competitors more flexible in their operations. Rather than employees being tied down to the office space, they can be out in the field interacting with customers, conducting market analysis and identifying opportunities for growth.

This can be achieved without the employees losing access to business data that they need on a daily basis. They can simply access information via the cloud at anytime and in any place. Are you ready to migrate to the cloud yet?

Increasing connectivity

Through the cloud, your competitors can coordinate the functions of various departments and integrate them under a common umbrella. For example, the manufacturing department can share data in real time about production schedules and demand from customers. The finance team can access this data instantaneously in order to approve the release of funds meant to allow for increased production.

The end result is a more interconnected business that can make faster decisions and respond to concerns more effectively. AWS cloud benefits include the ability for your business to access multiple layers of data in real time and from multiple devices.

With AWS, your competitors get high-speed access and larger storage options for their data. The intuitive layout of the cloud also makes this information much easier to process in a productive manner.

Improving visibility of business processes

With cloud computing, your competitors also have access to a range of software applications via the cloud that can be installed on business devices. Various departments can use these devices to relay data to each other and to the cloud. Data on the performance of equipment, sales, customer requests and even KPIs can be shared instantaneously.

The management team can access this data and get an immediate overview of how the business is operating. This helps them make better, more reliable decisions that are backed by concrete data.

Going back to iResearch Services, Yogesh Shah found that he was able to allocate business resources more effectively and to prioritize customer concerns due to the real-time visibility that he had of his company.

Start your migration to the cloud with AWS Managed services

We can understand why migrating to the cloud can feel overwhelming. Implementing drastic changes to your daily operations can shove your business into a world of uncertainty. That is why using a managed services provider to guide you through the cloud migration can be a huge advantage for your business.


About InterPole

InterPole was established in 1996, and has been engaged in web hosting, email and management of IT infrastructure. InterPole pioneered with Virtual Private Servers in 2004 and Cloud Hosting in 2008. Over the years, InterPole has worked with over 6200 mid sized businesses and startups, and have assisted them in their journey towards adoption of modern technologies through the Internet. InterPole has also partnered with Amazon AWS and Microsoft Azure as a Consulting Partner. With this partnership, provides Managed AWS service and maintains a team of engineers who are trained and certified for the specific cloud platforms. This benefits companies in defining their cloud strategy and making a well planned journey, reliably and cost effectively.